It’s a comfort to know that comic books no longer hold the mass appeal that they did in an earlier age. For the most-part, you need to travel to a specialist shop as they are no longer available off the rack at the local drug store. Sales are dropping and I think the reasons are pretty obvious.
Trite plot-lines and themes taken out of a politically left agenda tend to alienate the majority of readers. My love for Marvel’s universe stemmed from first rate characterization and originality that birthed and denoted what we now call the Silver-age of comics. All that has taken a backseat to gimmicky, paper-thin, politically driven pap that fails to inspire and ignite the imagination.
None of this is new of course. On some level, Marvel and its chief rival Brand Echhh … er., DC Comics have always addressed some measure of social justice and related causes… drug addiction, racism, and alienation were tackled as long ago as 1963 when the Fantastic Four defeated “The Hate Monger” an evil despot who turned out to be Adolf Hitler! Oops! forgot to add in the spoiler alert 😉 Later in the decade it was Peter Parker’s pal, Harry Osborn getting hooked on pills and the Green Arrow’s side-kick, “Speedy” getting hooked on heroin.
In an effort to bow before the twin idols of tolerance and diversity Marvel has been tweaking and reinventing familiar characters. Basically the formula has been to highlight a character’s sexual orientation or identity, change their sex (more often than not symbolically rather than literally i.e., have a female don the costume and mantle) and to change their ethnicity so that they are no longer Caucasian but a visible minority of one stripe or the other. All this is rather predictable as the movie representations merge with their comic book counterparts.
One particularly egregious example stems from a new series called “Captain America: Steve Rogers”. In the first issue Cap’s longtime enemy the WW2 Nazi super criminal Red Skull appears reciting the standard politically conservative opposition to unchecked immigration.
The problems with the above depiction are numerous to say the least. Simply put, it is erroneous to equate legitimate concerns Westerners have with regards to large-scale Muslim immigration and the Nazis of WW2.
As a conservative minded Westerner it’s a bit disconcerting to have the Red Skull become Marvel’s representative for people like myself. It’s beyond twisted of course but that’s the result when Marvel hires a former politician to pen a comic book. Nick Spencer is the mind behind this disposable trash and yes you can “Google” him.
By the way, and this is a spoiler…..
oh what the hell….
It turns out Steve Rogers has been a servant of Hydra for years and that he has internalized conservative values i.e., Nazi values. So I guess I can take some solace in the fact that the personification of America’s fighting spirit is as guilty and fundamentally evil as I am.
I honestly debated even writing this article. I mean what’s the point… it’s pretty much pissing into the wind. But it’s a slow moving Friday….
I am obviously not alone in my criticism of Marvel’s PC branding. Here’s a few choice quotes from other industry observers:
From Comic Book creator, Matt Battaglia:
Back in the desert, a group of presumably illegal immigrants are crossing the border, and the Sons of the Serpent arrive [ a 1960s created Avengers villain organization fueled by racist ideology] .
Some lines from the Serpents: “By invading this sovereign land, you defy the laws of God, nature, and the United States Constitution… until the mighty wall is built, you come here for employment that is rightfully ours! And if denied it, you seek welfare paid for by our tax dollars! … look who it is, y’all! Captain Socialism … apologizing for our country’s greatness that you have time to come down here and flout still more of our laws…”
Seriously, this is what the villains are espousing. It’s a lot of conservative buzzwords given a murderous edge, and that’s that. Together with the overall tone and narration of the issue, conservatives have every right to be angry.
Going back to Captain America’s earlier observation that “this country is a divided as it’s ever been,” we agree. Mainly because one side of the argument unilaterally paints the other side as racist, murderous monsters who are “spouting intolerance and fear” and “drowning out common sense.”
And the headline says it all from an article by Douglas Ernst of the Washington Times:
‘Captain America’ comic likens critics of Syrian refugee programs to Nazis
And finally the aptly titled: “Why Comic Books Suck” blog (love the title)
It’s comforting to know that the sinking ship called Marvel Comics may finally go the way of the dinosaur. The fact that both DC and Marvel have tried to reboot their anemic franchises every few years is tacit admission that their relevance is lost and they are culturally moribund.
My advice? Collect Marvel Masterworks… the company’s brilliant Silver-age output and remember what was.